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Implementing Composable Commerce for a Retailer

Retail - Electronics and Home Goods

Client

A dynamic retailer specializing in electronics and home goods, seeking to enhance its eCommerce strategy and streamline digital commerce operations through a composable commerce approach.

Challenge

The retailer was constrained by legacy systems that impacted agility, customer engagement, and real-time inventory management. Key challenges included:

  • The existing setup hindered rapid deployment of new features and integrations.

  • Disparate systems led to inconsistencies in product availability and customer experience across channels.

  • Manual inventory management resulted in inaccuracies and frequent stockouts, affecting sales and customer satisfaction.

solution

We implemented a composable commerce architecture that enabled greater flexibility, faster feature deployment, and a more cohesive customer experience across channels:

  • Headless API Framework: Established a robust, headless architecture for seamless integration with various frontend and backend systems, supporting rapid feature rollouts.

  • Web and Progressive Web App (PWA): Built a responsive website and PWA, providing fast, app-like experiences to boost user engagement and conversion rates.

  • Mobile Apps: Developed native iOS and Android applications, enhancing the shopping experience with personalized features and push notifications.

  • Omnichannel Consistency: Synchronized inventory and customer data to ensure a unified experience across online and offline channels, enabling seamless transitions for customers.

Key benefits

  • Increased Conversion rate by 30% due to improved user experience and faster load times.

  • Improved customer retention rate by 15%, as personalized and consistent experiences fostered customer loyalty.

  • Achieved a revenue growth by 25%.

Want similar results? Get in touch with us today!

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