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Transforming E-Commerce using Adobe Commerce


Background


Our client is a multinational consumer goods company, renowned for its diverse portfolio of food, home care, and personal care products, committed to sustainable and ethical business practices.

 

Challenge(s)


Their online sales platform lacked advanced commerce functionalities to scale and adapt.


 

Our Solution


  • Transitioned the brand's e-commerce operations to Adobe Commerce.

  • Integrated AI-driven product recommendations and personalized user experiences based on browsing behavior.

  • Streamlined backend operations with inventory management, automated returns, and real-time sales analytics.

  • Set up robust SEO optimizations native to Adobe Commerce to improve organic visibility.


 

Results


  • Augmented the e-commerce experience, increased sales, and improved backend operations.

  • We witnessed a 60% surge in online sales, a 40% decrease in cart abandonment, and significantly smoother backend operations.




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